11 Best Eyeshadow Palettes of 2024: Reviews & Buying Guide

Team Gimmie

Team Gimmie

1/24/2026

11 Best Eyeshadow Palettes of 2024: Reviews & Buying Guide

The 11 Best Eyeshadow Palettes to Round Out Your Makeup Look

They say the eyes are the windows to the soul, but in the world of beauty, they are the ultimate canvas. Whether you want to whisper with a soft wash of taupe or shout with a shimmering metallic, your choice of eyeshadow palette is the primary tool in your creative kit. But as anyone who has ever stared at a wall of shimmering pans can tell you, not all palettes are created equal. Some look like a dream in the packaging only to disappear the moment they hit your skin, while others provide enough pigment to last through a marathon.

I have spent years testing the latest launches and the timeless classics to separate the fleeting trends from the true icons. It is not just about the color story; it is about how those colors perform when it is 4:00 PM and you have been wearing them since 8:00 AM. In this guide, I have narrowed the field down to the eleven best eyeshadow palettes that genuinely deserve a spot in your vanity. From drugstore gems that punch way above their weight class to luxury splurges that feel like an heirloom, these are the picks that deliver on their promises.

The Blueprint of a Holy Grail Palette

Before we dive into the specific winners, it is important to understand what makes a palette worth your investment. The beauty market is incredibly saturated, and marketing hype can be loud. When I evaluate a palette, I look for the three pillars of performance: pigment payoff, blendability, and longevity.

Pigment payoff is about more than just being bright. It is about consistency. You want a shadow that looks the same on your lid as it does in the pan. Blendability is the difference between a seamless, professional finish and a patchy, muddy mess. A high-quality shadow should melt into the skin with minimal effort. Finally, there is longevity. A great palette should resist creasing and fading, even without a heavy-duty primer. For the everyday user, versatility is the final deciding factor. The best palettes offer a balance of textures—mattes for depth, shimmers for light, and satins for a natural glow.

The Top 11 Eyeshadow Palettes for Every Style and Budget

  1. Tarte Tartelette In Bloom Clay Palette Best For: The Everyday Professional This is the gold standard for a reason. Infused with Amazonian clay, these twelve shades are primarily matte with a few perfectly placed micro-shimmers. The formula is incredibly creamy and easy to blend, making it foolproof for those who are doing their makeup in a rush. The warm-toned neutrals are universally flattering, and the palette even smells faintly of vanilla, adding a touch of luxury to your morning routine.

  2. Make Up For Ever Artist Color Pro Palette Best For: Customization and High Performance If you take your makeup seriously, this is the one to beat. Make Up For Ever is a brand built for professionals, and their Artist Color shadows reflect that. The pigment is intense and the formula is remarkably silky. These palettes are expertly curated to provide a complete look, featuring shades that work as bases, liners, and highlighters. It is a workhorse palette that transitions seamlessly from a soft office look to a high-drama evening vibe.

  3. Byredo Eyeshadow 5 Colors in State of Emotions Best For: The Luxury Minimalist Byredo has mastered the art of understated elegance. This five-pan palette isn't about giving you every color under the sun; it is about giving you the right ones. The textures range from matte to metallic, and the "State of Emotions" story offers burnt browns and deep golds that feel incredibly sophisticated. The heavy, gold, raindrop-shaped compact is a piece of art in itself, making it the perfect gift for someone who appreciates the finer things.

  4. Pat McGrath Labs Mothership VII: Divine Rose Best For: Special Occasions and Glamour When you want your eyes to truly sparkle, you go to the Mother of Makeup. Pat McGrath’s formulas are legendary for their "astral" shades—shimmers that have a multi-dimensional, almost wet look on the eyes. This palette is a romantic blend of roses, plums, and bronzes. While it is a significant investment, the quality of the pigments and the unique finishes are unmatched in the industry.

  5. e.l.f. Cosmetics Bite-Size Eyeshadow Palette in Cream and Sugar Best For: Budget-Savvy Travelers Proof that you do not need to spend a fortune for great quality. For only a few dollars, this four-pan quad delivers pigment that rivals high-end brands. The Cream and Sugar variation is a perfect mix of champagne shimmers and chocolate mattes. It is compact enough to fit in your pocket and performs beautifully, proving that e.l.f. is a dominant force in the drugstore aisle.

  6. Anastasia Beverly Hills Soft Glam Eyeshadow Palette Best For: Bridal and Romantic Looks If you want to look like the most polished version of yourself, Soft Glam is the answer. It features fourteen shades that lean into the warm, neutral territory. The formula is famously soft (meaning you should tap your brush to avoid fallout), but the way these shadows blend into one another is like magic. It is the go-to palette for weddings and formal events because it looks incredible in photography.

  7. ColourPop Going Coconuts Shadow Palette Best For: Cool-Toned Neutrals While many palettes lean very warm, Going Coconuts is a breath of fresh air for those who prefer toasted praline and cool cocoa tones. ColourPop is known for high-quality shadows at accessible prices, and this nine-pan palette is one of their most cohesive releases. It is the ideal "no-makeup makeup" palette for someone who wants to define their eyes without looking overly "done."

  8. Natasha Denona Glam Eyeshadow Palette Best For: Effortless Application Natasha Denona took the guesswork out of eyeshadow by naming the shades based on where they should be applied (e.g., Center Eye Lid, Outer Wrist, Transition). This palette is a masterclass in cool-toned silvers, taupes, and neutral browns. The formula is pro-grade—pigmented, buttery, and long-wearing. It is perfect for anyone who wants a professional result but sometimes feels intimidated by color placement.

  9. Charlotte Tilbury Luxury Palette in Pillow Talk Best For: The Foolproof Four-Step Look Charlotte Tilbury’s "Prime, Enhance, Smoke, Pop" method is designed to be easy for everyone. This quad features the iconic pinky-nude shades of the Pillow Talk universe. It is designed to enhance your natural eye color and give you a bright, wide-eyed look. It is elegant, portable, and impossible to mess up, making it a staple for beauty lovers of all ages.

  10. Juvia’s Place The Warrior Eyeshadow Palette Best For: Rich Pigment and Deep Skin Tones Juvia’s Place is celebrated for creating some of the most pigmented shadows on the market. The Warrior palette is a stunning collection of golds, bronzes, and browns. These shades pop beautifully on deeper skin tones where other palettes might look ashy. The pans are oversized, and the metallic shades apply like liquid gold, whether you use a brush or your finger.

  11. Urban Decay Naked3 Eyeshadow Palette Best For: Rose-Gold Lovers A classic that has stood the test of time. While the original Naked palette started the neutral craze, Naked3 perfected the rose-gold trend. With twelve shades ranging from pale, shimmery pink to deep, glittery plum, it offers a softer alternative to the traditional brown smoky eye. It remains a favorite for its versatility and its ability to create feminine, ethereal looks.

Navigating Your Choice: Which Palette is for You?

Choosing the right palette is a personal journey, but you can narrow it down by looking at your lifestyle and preferences.

The Busy Professional: Look for palettes like Tartelette In Bloom or the e.l.f. Bite-Size quads. You need reliability and speed. You want shades that you can apply with your fingers if necessary and that won't budge during a long day of meetings.

The Creative Experimenter: If you view makeup as a form of play, opt for the Natasha Denona or Make Up For Ever palettes. These offer enough variety in texture and tone to allow you to create something new every day.

The Occasional User: If you only wear eyeshadow for parties or events, a luxury quad like Charlotte Tilbury or Byredo is the way to go. You don't need fifty colors; you need four or five high-quality shades that make you feel special when you put them on.

Final Thoughts

An eyeshadow palette is more than just a collection of colors; it is a tool for self-expression and confidence. Whether you are looking for a gift for a loved one or a treat for yourself, the key is to look past the branding and focus on the formula. The eleven palettes listed here have been vetted for their ability to perform under pressure, blend with ease, and provide genuine value. When you find the right palette, makeup stops being a chore and starts being the best part of your morning. Choose the colors that speak to you, and don't be afraid to experiment—after all, it is only makeup, and the best look is the one that makes you feel like yourself.

#long-lasting eyeshadow#pigmented makeup palettes#neutral eyeshadow looks#drugstore vs luxury makeup#cool-toned eyeshadow